Start here · required before any retainer
What you are, for whom, the questions your buyers actually ask AI, and one consistent description of you everywhere AI looks. Three to four weeks, fixed fee — done when it's deployed and baselined, not when it's delivered.
Why this matters now
Most GEO fails upstream of the tactics: the company can't say, in one line AI can lift, what it is and who it's for — so every downstream asset points a slightly different direction.
The Foundation fixes that first. It's required before any execution retainer, because monthly work against a vague position just buys you noise on six surfaces instead of one.
It's optional before the technical floor — you can run the Foundation and the Technical Readiness Sprint together, or take the floor alone if all you need is to be reachable.
What's included
Every Foundation ships the same seven outputs — each accepted, deployed, and baselined before we call it done.
Definition of Done
Not a slide deck handed over. Every output clears four gates before sign-off.
How an engagement runs
From $8,500, three to four weeks, fixed fee. Each additional segment or market is +$2,500.
Definition of Done: every output accepted, deployed, and baselined, and signed off — not a slide deck handed over.
$3,000 of the Foundation is credited toward your first month of execution if you continue within 30 days.
FAQ
See where you stand
A 20-minute call and a live six-surface run on your own domain. No deck, no pitch — just the answer.