Results, by engagement
Every wtt.digital engagement reports outcomes to the Six-Surface Standard — per-engine, named vs. recommended, the sources behind each recommendation, and the gaps competitors are exploiting. A few findings we can share.
All engagements
Recent assessments, anonymized by default. Named case studies are shared on request, with consent.
A category-leading carbon-fiber brand surfaced in every AI answer yet was recommended by none. Its #1-ranking product page returned 403 to unverified crawlers, so the engines quoted a competitor with ~32 monthly visitors who simply left the spec sheet readable.
An advisory firm was absent from the 20 firms AI named across four surfaces — despite a page scoring 97/100 technically and loading 17× faster than the page ChatGPT recommended first. Technical excellence isn't the recommendation; positioning and entity work are.
A 4.8-star retailer with 53 reviews was missing from the local pack while businesses with 17 and 22 reviews held it — and ChatGPT recommended a 2.6-star competitor instead. Reviews alone don't earn the recommendation; positioning and entity consistency do.
Outcome reporting standard
Every retainer client gets a first-Friday PROOF™ Report. The format is consistent across engagements — Position, Receipts, Outcomes, Oversight, Forward — so you always know what changed and why.
Each report covers per-engine citation share-of-voice across all six surfaces, source diversity, entity completeness, AI-referred traffic, and the compliance review log — receipts, never a composite score.
See where you stand
A 20-minute call and a live six-surface run on your own domain. No deck, no pitch — just the answer.